Golden Tips
️
The biggest mistake you can make as a content creator? Choosing a niche that fades away quickly!
Before starting a channel or a project in content creation, you must ask yourself this question:
“Will this niche still be in demand after a year? After five years?”
There are two types of niches:
️ Long-term Niches (Evergreen):
These continue to bring in views and revenue for a long time without requiring constant updates.
️ Short-lived Niches:
These die out quickly after just a few days, forcing you to post new content daily to keep your channel or project alive.
This brings us to an important concept:
Evergreen Content
This is content that doesn’t get affected by time, isn’t seasonal, and retains its importance over the years. People will continue searching for it even after several years.
Examples of non-Evergreen niches:
Daily celebrity news
Trends and seasons
Breaking news and politics
News about TV series and new episodes
These niches rely on short-term trends; if you stop posting daily, your channel dies. The bigger issue? Old videos receive little to no views after a short period.
Examples of Evergreen niches:
Cars
Health and fitness
Money and saving
Stories and documentaries
Learning English
Self-development
Making money online
Cooking
Parenting
Technology
Book summaries
In these niches, videos remain active and generate views even if you pause posting for a while.
Imagine, for instance, publishing a video titled:
“How to Build a New Habit and Stick to It for 30 Days?”
This type of video will always be searched for throughout the year because there will always be people who want to improve themselves, start fresh, or overcome procrastination.
And this video will keep generating views and income even if you stop creating content!
On the other hand, if you post a video like:
"Zizo Signs with Al Ahly… A Major Blow to Zamalek!"
No one will care about this video after two weeks!
In summary:
Before choosing a content niche, ask yourself:
“Will people still be searching for this topic after a year? After five years?”
• If the answer is yes → Start immediately!
• If no → Rethink it! Or at least be aware that this type of content has a short lifespan.
Don’t forget: Engagement = Sustainability
The biggest mistake you can make as a content creator? Choosing a niche that fades away quickly!
Before starting a channel or a project in content creation, you must ask yourself this question:
“Will this niche still be in demand after a year? After five years?”
There are two types of niches:
These continue to bring in views and revenue for a long time without requiring constant updates.
These die out quickly after just a few days, forcing you to post new content daily to keep your channel or project alive.
This brings us to an important concept:
Evergreen Content
This is content that doesn’t get affected by time, isn’t seasonal, and retains its importance over the years. People will continue searching for it even after several years.
These niches rely on short-term trends; if you stop posting daily, your channel dies. The bigger issue? Old videos receive little to no views after a short period.
In these niches, videos remain active and generate views even if you pause posting for a while.
Imagine, for instance, publishing a video titled:
“How to Build a New Habit and Stick to It for 30 Days?”
This type of video will always be searched for throughout the year because there will always be people who want to improve themselves, start fresh, or overcome procrastination.
And this video will keep generating views and income even if you stop creating content!
On the other hand, if you post a video like:
"Zizo Signs with Al Ahly… A Major Blow to Zamalek!"
No one will care about this video after two weeks!
Before choosing a content niche, ask yourself:
“Will people still be searching for this topic after a year? After five years?”
• If the answer is yes → Start immediately!
• If no → Rethink it! Or at least be aware that this type of content has a short lifespan.
Don’t forget: Engagement = Sustainability